Gaining Search Engine Traffic
I just got my first traffic from Google after more than 30 posts. All of my other traffic so far has been from comments or trackbacks from other blogs. But even though the majority of traffic isn’t currently coming from Google, I am guessing that that will change soon.
I should have started earlier, but I just began monitoring where my site ranks with various search terms. This is an extremely important excercise, as it correlates to how often people will find me. A search for “danny gabriner”, currently only ranks third, after my LinkedIn and Facebook profiles. I should be the number one listing, considering that term is my domain, but because I never write it out, and those other two sites are massive, I could see why I am behind.
More imporant terms to monitor ate things like “optimizing adsense”, which is written on every single page, and I often write about. This is a highly competitive search term, and when I first checked, I was number 83 on the list. However, after only a few days, I have jumped to number 28. Once I get into the top 10, I expect quite a bit more traffic from this query.
A related term that gets far more searches is “optimize adsense”. I don’t write this term nearly as much as I should, and currently rank 133. As I become more concious of the important search queries that relate to my topics, I will focus on the SEO factor, and plan on tracking my progress in the Google rankings.
In addition to seeing where I rank on Google, I will be using Google’s AdWords Tool to find the keywords that are most imporant to me. Robert Scoble recently wrote a post on the lack of knowledge of this tool, and he is right that most people could gain heavily from it’s use.
My next steps are to compile my list of important keywords, and then I will start continually tracking and trying to improve my ranking on Google. There are so many SEO techniques that we all know to gain traffic, but this will actually give me a good idea of my progress.
Tags: blog, change, google, keywords, optimize, optimizing, Optimizing AdSense, search, search engine, SEO, traffic